Do you understand the difference between features and benefits?
Features play a role in the sales process, but Benefits produce sales.
In this session we delve into the differences between features and benefits, and look at exactly how the strategic use of both helps you position your product as the best solution for your customers.
You will learn:
- Why WIIFM are the 5 most important letters in sales
- The Power of Emotivators
- The best way to eliminate indecision
And much more…
Retail Skills Academy:
This course forms part of the “Retail Skills Academy”, an online training programme consisting of 18 online training sessions that you can take from the comfort of your own desktop, mobile or tablet. The main purpose of the Retail Skills Academy is to provide a firm foundation of the key skills required in a modern retail setting.
To achieve the Academy certificate, you must complete all 18 sessions (within a 12 week period) and request/complete the end of programme assessment which consists of 30 multiple choice questions.
All 18 courses are available individually and also as a “complete” Retail Skills Academy package (which represents best value for those wishing to complete the full programme).
The sessions are practical and interactive and will get you engaged from the outset.
For multiple purchase discounts or to find out if discounts are available on mixed course purchases please phone a customer advisor on 0844 854 9218.
The most straight forward method of payment is to select the number of users you require and add the product to your shopping cart by selecting Add to Cart. You will then be able to make payment using most credit and debit cards or a Paypal account. If you would like to pay by BACs transfer or by invoice please contact a customer advisor on 0844 854 9218 or email [email protected]