Creating Video for Business Use


Price is per online user of this course, excluding 20% VAT. You pay £116 per user.

YouTube is the 2nd largest search engine. Can you afford to ignore this method of marketing? You don’t need to pay expensive video creation fees; the Creating Video for Business online course will help you to create professional videos at a fraction of the cost.

This comprehensive online course will guide you in easy-to-understand, plain English through the process of understanding your aim for a video, storyboarding a video, creating and editing a video and distributing it via YouTube.

See below for further information.

Sold By: Concise Training



When you have completed the Video for business course you will be able to identify the reason for creating a video for business and the type of video to create. You will plan a video, capture the video including sound and edit the video adding sound and images. You will be able to publish the video to YouTube to maximise the chances of it being found by viewers and you will be able to measure the success of the video.

The course is broken down into a series of learning objects:

Learning Object 1:

  • Discover what video is and why a business would want to use it for marketing
  • Examine some example videos to look at different style of video
  • Read YouTube phenomenom
  • Viral video
  • Mobile video
  • Scheduling video content

Learning Object 2:

  • The stages of production
  • Planning a video
  • What equipment and software to use
  • Adding impact with images and jingles
  • Things to consider when capturing sound
  • What lighting to use
  • Planning the keywords to use ready for distribution
  • Some principles when capturing video
  • Alternative methods of production

Learning Object 3:

  • The stages of post-production
  • Preparing the video file for editing
  • Converting video files
  • Editing video files
  • Copyright
  • Mobile editing

Learning Object 4:

  • Video playback
  • Publishing options
  • Why YouTube?
  • Uploading to YouTube
  • Meta Data and Sharing Settings
  • Subtitling and Annotations
  • Embedding a video on a website or blog
  • The benefits of using a video sitemap
  • Engaging with viewers
  • Alternative streaming services

Learning Object 5:

  • Ways to improve ranking and search results for a video
  • How to measure the success of a video


You will have access to materials for 60 days, with approximately 19 hours of course content. Courses are updated every six months to keep them fresh. Learners will get access to the Facebook support group.


10% discount if 3 or more users are purchased. For discounts on larger user numbers please phone a customer advisor on 0844 854 9218.

Discounts are calculated during the checkout process.

Payment Options

The most straight forward method of payment is to select the number of users you require and add the product to your shopping cart by selecting Add to Cart. You will then be able to make payment using most credit and debit cards or a Paypal account.

If you would like to pay by BACs transfer or by invoice please contact a customer advisor on 0844 854 9218 or email [email protected]

Additional information








There are no reviews yet.

Be the first to review “Creating Video for Business Use”

Your email address will not be published. Required fields are marked *

You may also like…

  • Using LinkedIn for Business

    Sold By: Concise TrainingAdd to cart
  • Introduction to Search Engine Optimisation

    Sold By: Concise TrainingAdd to cart

Keep up to date with what’s happening in the world of education, training and skills. Receive details of offers and newly launched courses, and tips on effective online and blended learning practise by signing up to our monthly newsletter. We guarantee not to sell or pass on your details and you can unsubscribe at any time.

Marketing permissions

eLearning Marketplace Ltd only use the information you provide on this form to send you a monthly e-newsletter.

You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at [email protected] We will treat your information with respect. For more information about our privacy practices please see our Privacy Policy. By clicking below, you agree that we may process your information in accordance with these terms.

We use MailChimp as our marketing automation platform. By clicking below to submit this form, you acknowledge that the information you provide will be transferred to MailChimp for processing in accordance with their Privacy Policy and Terms.