Video and YouTube Marketing


Price is per online user of this course.

Videos have become a popular method of communicating virtually among the popular social media platforms. YouTube is the world’s second largest search engine, a driver of online culture, and a springboard for Internet fame. The business case for using social media is compelling, and many businesses already make use of YouTube as part of their virtual presence. YouTube offers several channels to help build engagement and tools to help better leverage the site. This course will discuss how YouTube can provide a platform for business marketing, from the basics of YouTube and video use for businesses to building your presence online and identifying the right metric for gauging return on investment.

See below for further information.


Sold By: Ed-Next


Course Overview

This course is endorsed by IACET.

After completing this course, you should be able to:

  • Recall reasons to use YouTube for business social media marketing
  • Define steps to starting a social media community on YouTube
  • Identify several ways to build engagement with customers using YouTube
  • Choose the appropriate tools that make it easier to use YouTube
  • Recognise measurement methods for return on investment from YouTube use


For multiple purchase discounts or to find out if discounts are available on mixed course purchases please phone a customer advisor on 0844 85 9218.

Payment Options

The most straight forward method of payment is to select the number of users you require and add the product to your shopping cart by selecting Add to Cart. You will then be able to make payment using most credit and debit cards or a Paypal account. If you would like to pay by BACs transfer or by invoice please contact a customer advisor on 0844 854 9218 or email [email protected]


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